New privacy settings for Search services and Google Play
by Google
Google Logo
shipwright-admin(a)lists.shipwright.io
Hello Project,
We’re updating our settings to give you even more control over saved
history and personalized recommendations across Google Search services and
Google Play. Search services include Search, Maps, Shopping, Hotels,
Flights, Translate, and News. You’ll see this change in your Google Account
in the next few days.
What’s changing
Previously, saving history and personalization were managed by Web & App
Activity. Going forward, you can better tailor your Search services
experience using your new Search Services History and Personalized
Recommendations settings. These settings let you revisit your past searches
and decide if you want your experience to be personalized. As people
increasingly search in new ways, like searching a photo with Lens, Search
Services History now includes media from your interactions, which you can
stop saving at any time. For Google Play, you'll have new Play History and
Personalization in Play settings, even if you’ve never used this service.
You can turn these settings on or off at any time.
How this affects your account
New history and personalization settings: Your new settings for Search
services and Google Play will reflect your most recent choices for Web &
App Activity and Search Personalization settings. If Web & App Activity is
currently off, these new settings will stay off. After the transition, the
Web & App Activity setting will be separate from Search services’ and
Play’s personalization and history settings. Changes to one setting won’t
affect the others.
Auto-delete: Your prior choice from Web & App Activity for how long your
history is saved will also apply to Search Services History and Play
History. As always, you can change how long history is saved, choose an
auto-delete period, and review or delete history manually at any time.
Your media is saved when Search Services History is on: Saved media
includes your images, files, audio and video from your interactions with
Search services to help improve your experience. For example, this lets you
revisit your past visual searches with Lens or continue a Search Live
conversation about a song you heard. To support these types of interactive
product experiences, Google will now save your media to your Search
Services History, applying robust privacy and security protections. Like
your Search Services History, your saved media is also used to develop and
improve Google services and technologies, including AI models and safety
measures. With this transition, if your Web & App Activity setting is
currently turned on, this new Save Media subsetting will also be turned on
along with your Search Services History. You can turn off your
<https://c.gle/AAuDWvmJ2FII3QCeliYldDg3DLB30CTeH6uedLbPzBFui-seuTEsR6l8lkx...>Save
Media subsetting at any time, and you can also delete individual pieces of
media from your history.
You can manage these preferences by visiting
<https://c.gle/AAuDWvk9VmVTilo6M1OMIxmhYW38ZnI2oazdXKg58QaucXrhQZvS1ca9Caw...>My
Activity and your
<https://c.gle/AAuDWvn8l6OPy8N_Z4czJwy_qYjq1u_TzRcsCjE-vAImOVJoOD5TZL4nffe...>Personalization
settings pages.
Learn more about your
<https://c.gle/AAuDWvladqXb-U_s6GCFr_kbSvQDjSlqk3ccCR4ZqqcG4IxJwGfG0I8nZUQ...>Search
services settings and
<https://c.gle/AAuDWvkRNGdGHN6A0kljKjMeeS_YBSe1bX2-RH82mU_MHqSZffv_n195EuT...>Google
Play settings.
© 2026 Google LLC 1600 Amphitheatre Parkway, Mountain View, CA 94043
You received this email to let you know about important changes to your
Google Account and services.
2 weeks
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Zahid
2 weeks, 1 day
